IN THE NEWS

Press & Media Highlights

Outcomes Rocket press coverage, media mentions, and featured articles across healthcare marketing, AI, and digital strategy.
March 20, 2026

Account Based Marketing Benchmarks for 2026

The article is a data-driven benchmarking guide for ABM programs in 2026, breaking down ROI ranges, pipeline velocity, win rates, and engagement metrics by performance tier and company segment. Outcomes Rocket's survey of 771 marketers is cited as the primary source for the 137% average ABM ROI figure and the 71.2% organizational adoption rate.
Article
 by 
Prospeo Team
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March 5, 2026

Top 12 Account-Based Marketing (ABM) Agencies for B2B SaaS Compared (2026)

The article is a ranked comparison of twelve ABM agencies for B2B SaaS teams, covering strategy, pricing, and differentiators to help companies choose the right partner. Outcomes Rocket is cited in the opening argument for ABM adoption, with its 2025 research showing organizations implementing ABM report an average ROI of approximately 137%.
Article
 by 
Shiyam Sunder
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March 3, 2026

Plain language is healthcare’s next competitive advantage

This article by Saul Marquez, CEO of Outcomes Rocket, explains how plain language is becoming healthcare’s next competitive advantage, helping organizations reduce friction, build trust, and drive better patient and customer outcomes.
Article
 by 
Saul Marquez
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February 19, 2026

The State of Account-Based Marketing

This piece examines emerging ABM trends and references research and perspective from Outcomes Rocket regarding measurement and strategic alignment in healthcare ABM.
Article
 by 
Steve Armenti
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February 14, 2026

Palantir's Dilemma: The Thin Line Between AI Innovation and Ethical Risk

This article discusses the ethical and innovation tensions surrounding Palantir Technologies and references Outcomes Rocket article "Demand Gen Report 2026 Trends"
Article
 by 
Krein
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February 13, 2026

Strategic Execution Beats Perfection in Marketing

This podcast episode features Saul Marquez discussing why disciplined execution and action-oriented leadership outperform perfectionism in modern marketing organizations.
Podcast
 by 
Beyond 7 Figures
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February 13, 2026

How to Build Product Demand Before Your Business Fails

This podcast outlines practical strategies for building sustainable product demand through positioning, buyer alignment, and execution discipline, and includes insights from Saul Marquez, CEO of Outcomes Rocket, on aligning marketing strategy to measurable revenue outcomes.
Article
 by 
Ewell Smith
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February 10, 2026

How Much Do ABM Platforms Cost? 2026 Pricing Comparison

This article analyzes ABM platform pricing structures and investment considerations and references insights by Outcomes Rocket on ROI evaluation.
Article
 by 
Semir Jahic
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February 9, 2026

13 Best ABM Agencies for B2B SaaS in 2026

The article ranks the top ABM agencies for B2B SaaS companies in 2026, evaluating each on strategy, personalization, data use, and revenue attribution. Outcomes Rocket's 2026 State of Account-Based Marketing Report is cited as a source for key industry benchmarks, including ABM ROI figures and AI integration rates.
Article
 by 
TripleDart
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February 9, 2026

Super Bowl Ad ROI: A Strategic Investment for Health Care Brands in 2026

This opinion piece authored by Saul Marquez discusses Super Bowl advertising as a strategic, long-term brand investment for healthcare organizations.
Article
 by 
Saul Marquez
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